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LATEST FEATURED FINDING

11 May 2012
GlobeScan’s ongoing tracking of public attitudes towards corporate leadership in social and environmental responsibility reveals a highly disparate picture, probably reflecting persistently low levels of public awareness of corporate activity in this area. When asked to name a company they consider to be socially or environmentally responsible, the public around the world names a very broadspectrum of companies, with the only companies able to “cut through” in individual countries usually being flagship brands strongly associated with the prestige of the nation in question (for instance, Samsung in South Korea, Petrobras in Brazil, VW in Germany, or Safaricom in Kenya).  The reasons given for considering a
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For twenty-five years, GlobeScan has helped clients measure and build value-generating relationships with their stakeholders, and to work collaboratively in delivering a sustainable and equitable future.

Uniquely placed at the nexus of reputation, brand and sustainability, we partner with our clients to build trust, drive engagement and inspire innovation within, around and beyond their organizations.

NEWS

10 May 2012
Findings from a BBC World Service poll
09 May 2012
Findings from The 2012 GlobeScan/SustainAbility Survey
26 April 2012
Findings from The 2012 GlobeScan/SustainAbility Survey and The Regeneration Project
25 April 2012
Findings from a BBC World Service poll
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GlobeScan

Japan (58%) has surpassed Germany (56%) as the country viewed to most positively influence the rest of world: http://t.co/wkfbrCBz

GlobeScan

Views of Europe having a positive world influence have dropped dramatically since last year; China continues to rise: http://t.co/wkfbrCBz