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Blog posts tagged “Trust in Institutions”
On March 15 we jointly hosted a webinar with Sustainable Brands and PepsiCo titled "Purposefully on Purpose: How Purpose Can Build More Societal Trust in Business." The degree to which brands are embracing Purpose is growing and revolutionizing what a company can and should stand for. Chris Coulter, CEO of GlobeScan, moderated a discussion with three remarkable thought leaders: James Morris, Director, GlobeScan: James presented key insights from a global consumer study on understanding, expectations and opportunities for Purpose. Watch James'...

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In the wake of a new political landscape, it seems more timely than ever to have an important conversation about the interaction of business and society in today’s world, and the increasingly blurred lines between the two. For one, the U.S. presidential election in 2016 might have created the perfect storm for a number of global companies with headquarters in the U.S. to take on bigger social and political stances than they have been accustomed to because of mounting customer,...
At the GreenBiz 17 conference held in Phoenix, Arizona on Feb 14-16, 2017, GlobeScan co-CEO Chris Coulter shared some new data from the 20th annual GlobeScan Radar program, the global public opinion study tracking societal views and expectations of business by consumers across over 20 countries. This annual survey measures and understands citizens’ expectations, attitudes and perceptions of business and its role in society. In the full video of Chris' plenary below, where he also drew on findings from the GlobeScan/SustainAbility Survey, hear how...

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The events of 2016 have underscored just how volatile, complex and ambiguous the world is today. Drawing on insights that we have collected around the world from thousands of interviews and engagements with stakeholders and consumers, we take a look at the global shifts that will continue to shape the world for leadership organizations in 2017.   A Polarized World History now confirms that we live in a fractured world with people polarized in their views on many issues and...
This article was originally published in Communication Director, the official partner magazine of the European Association of Communication Directors (EACD). Trust has never been so high on a company’s agenda and this is for good reason. Trust in business has become a scarce commodity. The stakes are high and risks well-known: disruption in the stakeholder eco-system, loss of reputation, and potential financial turmoil. Continue reading this article in Communication Director, the official partner magazine of the European Association of Communication Directors...
The trust deficiency that many businesses are facing is an underlying threat to their license to operate, that also undermines the reputation equity. Trust has become such a critical strategic issue that it needs to be fully integrated as part of risk management, and this evolution has reshuffled the cards for corporate affairs practitioners. Managing trust risk requires a better understanding of the meaning of trust as a concept, and of its core components in order to deliver a holistic strategy...
The US election reinforces the truth of our VUCA world. There is little doubt that we are living in highly volatile, uncertain, complex, and ambiguous times. Like Brexit, the status quo was upturned in a staggering fashion in last week’s US election, teaching us all that we are living in uncharted waters replete with unknowable consequences. We are living in a world of great contradiction: on the one hand the world is witnessing exciting developments in technology and innovation, global...
On November 9 we hosted a webinar discussion titled "Managing Trust Risk: Insights from a Global Consultation with Corporate Affairs Practitioners."  The trust deficiency that many businesses are facing is an underlying threat to their license to operate, that also undermines the reputation equity. Trust has become such a critical strategic issue that it needs to be fully integrated as part of risk management, and this evolution has reshuffled the cards for corporate affairs practitioners. Managing trust risk requires a...
Chris Coulter, GlobeScan’s Co-CEO, and I recently participated in the Sustainable Brands Rio 2015 conference. We opened the first morning of the conference by facilitating a workshop to discuss transparency, trust and leadership with an engaging audience of more than 40 participants from companies such as Itaú Unibanco, BG Brasil, SC Johnson, C&A, HP, and Wal-Mart, among others. As a starting point for the debate, Chris presented the results of recent research studies conducted by GlobeScan, which revealed that the...
On May 28th, GlobeScan and SustainAbility hosted a webinar to discuss the results of the 2015 edition of the GSS Sustainability Leaders Report. After 21 years, the GlobeScan/Sustainability Leaders Report is the longest-running survey of its kind examining experts' views of the current state of sustainability leadership. In our latest survey, we analyzed the viewpoints of over 800 sustainability experts to answer a number of pressing questions, including: Which companies, NGOs and national governments do experts believe are leading the sustainability agenda? What...

The GlobeScan Espresso Blog offers weekly insight from GlobeScan team members, based on our expertise in stakeholder intelligence and engagement, as well as client experience, and supported by our unique global trends archive.

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