Methodology

Country

Sample Size (unweighted)

Field dates

Sample frame

Survey methodology

Type of sample

Australia

1,000

August 4–27, 2008

18+

Telephone

National

Brazil

809

July 10 – August 21, 2008

18+

Telephone

Urban1

Canada

999

July 15 – August 18, 2008

18+

Telephone

National

China

1,000

July 8–28, 2008

18+

Telephone

Urban2

Egypt

1,002

July 10–23, 2008

18+

Face-to-face

Urban3

France

1,002

July 16–21, 2008

15+

Telephone

National

Germany

1,010

July 23 – August 19, 2008

16-70

Telephone

National

United Kingdom

1,036

August 1–3, 2008

18+

Telephone

National

India
1,393
August 18–20, 2008
18+
Face-to-face
National

Indonesia

1,000

August 2–13, 2008

17+

Face-to-face

National

Italy

1,058

July 21–25, 2008

18+

Telephone

National

Kenya

1,060

July 17 – August 25, 2008

18–70

Face-to-face

National

Lebanon

1,211

July 21 – August 16, 2008

15–59

Face-to-face

Urban4

Mexico

1,000

July 25 – August 3, 2008

18+

Telephone

Urban5

Nigeria

1,000

July 10–25, 2008

18+

Face-to-face

National

Panama

819

August 6–21, 2008

18+

Face-to-face

Urban6

Philippines

1,000

July 10 – August 10, 2008

18+

Face-to-face

Urban7

Poland

1,076

July 30 – August 6, 2008

18+

Face-to-face

National

Russia

1,005

July 16 – August 2, 2008

18+

Face-to-face

National

Singapore

1,034

August 12–20, 2008

18+

Telephone

National

Turkey

1,000

July 11–31, 2008

15+

Face-to-face

Urban8

UAE

1,017

July 24 – August 22, 2008

15+

Face-to-face

Urban9

USA

1,000

August 2–15, 2008

18+

Telephone

National

1In Brazil the survey was conducted in Belo Horizonte, Brasília, Curitiba, Porto Alegre, Recife, Rio de Janeiro, Salvador, and São Paulo, representing 15% of the total national adult population.
2In China the survey was conducted in Beijing, Beiliu, Chengdu, Dujiangyan, Fenyang, Fuyang, Guangzhou, Hangzhou, Manzhouli, Quanzhou, Qujing, Shanghai, Shenyang, Shuangcheng, Wuhan, Xi’an, Xining, and Zhengzhou, representing 43% of the total national adult population.
3In Egypt the survey was conducted in urban areas of Cairo, Giza, Shobra Al Khema, and Alexandria representing 21% of the total national adult population.
4In Lebanon the survey was conducted in Beirut, Bekaa, Mount Lebanon, Nabatieh, Northern Lebanon, and Southern Lebanon, representing 71% of the total national adult population.
5In Mexico the survey was conducted in Acapulco, Cuernavaca, Guadalajara, Hermosillo, Juarez, Leon, Mexico city, Monterrey, Morelia Mérida, Oaxaca, Pachuca, Puebla, Tampico, Tijuana, and Veracruz, representing 21% of the total national adult population.
6In Panama the survey was conducted in n=52 cities/towns, representing 41% of total urban adult population.
7In the Philippines the survey was conducted in the National Capital Region representing 12% of the total national adult population.
8In Turkey the survey was conducted in Adana, Ankara, Antalya, Bursa, Diyarbakir, Erzurum, Istanbul, Izmir, Konya, Samsun, and Zonguldak, representing 34% of the total national adult population.
9In UAE the survey was conducted in Abu Dhabi, Ajman, Al Ain, Dubai, Fujairah, Ras Al-Khaimah, Sharjah, and Umm Al-Quwain, representing 74% of the total national adult population. The sample includes 22% UAE nationals, 30% Arab expatriates, and 48% Non-Arab expatriates.



 

GlobeScan's Research Partners

Country

Research Institute

Location

Contact

Australia

GlobeScan

Toronto

Susan Hlady
susan.hlady@globescan.com
+1 416 969 3082

Brazil

Market Analysis Brazil

Florianópolis

Fabián Echegaray
fabian@marketanalysis.com.br
+55 48 3234 58 53

Canada

GlobeScan

Toronto

Susan Hlady
susan.hlady@globescan.com
+1 416 969 3082

Egypt

Attitude Market Research

Cairo

Mohamed Al Gendy
mgendy@attitude-eg.com
+202 22711262

France

Efficience 3

Paris and Reims

Christian de Thieulloy
christian.t@efficience3.com
+33 3 2679 7589

Germany

Ri*QUESTA GmbH

Teningen

Bernhard Rieder
riquesta.rieder@t-online.de
+49 (0)7641 934336

United Kingdom

GlobeScan

Toronto

Susan Hlady
susan.hlady@globescan.com
+1 416 969 3082

India

Team CVoter

Noida

Yashwant Deshmukh
yashwant@teamcvoter.com
+91 120 4247135

Indonesia

Deka Marketing Research

Jakarta

Irma Malibari Putranto
irma.putranto@deka-research.co.id
+62 21 723 6901

Italy

GfK Eurisko s.r.l.

Milan and Rome

Paolo Anselmi
paolo.anselmi@eurisko.it
+39 02 4380 9 1

Kenya

Research Path Associates Limited

Nairobi

Jeremy Mwololo
jeremy.mwololo@rpa.co.ke
+254 020 2734770

Lebanon

Pan Arab Research Centre

Dubai

George Kokkat
george@arabresearch.com
+971 4 334 4456

Mexico

The MUND Group

Mexico City

Daniel M. Lund
dlund@mundgroup.com
+5255 5584 3020

Nigeria

Market Trends Research International, Nigeria

Lagos

J.O. Ebhomenye
Mtrinigeria@research-intng.com
+234 1 774 0386 / 234 1 775 0753

Panama

Dichter & Neira Panama

Panama City

Leopoldo Neira M.
lneira@dichter-neira.com
+507 236 4000    

Philippines

M&S-Sigma Dos Philippines, Inc.

Makati City

Teodora M. Marasigan
tmmarasigan@ms-sigmados.com
+632 8172780 / +63917 5108602

Poland

CBOS Public Opinion Research Center

Warsaw

Miroslawa Grabowska
m.grabowska@cbos.pl
+48 22 6934 722

Russia

CESSI Institute for Comparative Social Research

Moscow

Vladimir Andreenkov
vladimir.andreenkov@cessi.ru
+7 495 629 15 06

Singapore

Saffron Hill Research

Singapore

Raymond Ng
raymond@saffron-hill.com
+65 6423 4501

Turkey

Yontem Research & Consultancy

Istanbul

Bülent Gündogmu
info@yontemresearch.com
+90 212 278 12 19

UAE

Pan Arab Research Centre

Dubai

George Kokkat
george@arabresearch.com
+971 4 334 4456

USA

GlobeScan

Toronto

Susan Hlady
susan.hlady@globescan.com
+1 416 969 3082


 

Questionnaire

M1.

The candidates for the US Presidential election in November are Barack Obama of the Democratic Party, and John McCain of the Republican Party. Who would you prefer to see elected president of the United States?
ROTATE ORDER OF CANDIDATES. CODE ONE.

 

01   Barack Obama of the Democratic Party
02   John McCain of the Republican Party

VOLUNTEERED (DO NOT READ)

03   Either
04   Neither
05   No difference
97   Other
99   DK/NA


M2.

For each of the following possible candidates, if they were elected President, do you think America’s relations with the rest of the world would become a lot better, somewhat better, stay about the same, become somewhat worse, or a lot worse? What about...
READ AND ROTATE. CODE ONE.

a) Barack Obama

01 A lot better
02 Somewhat better
03 Stay about the same as now
04 Somewhat worse
05 A lot worse

VOLUNTEERED (DO NOT READ)

99   DK/NA

b) John McCain


M3.

To what extent do you agree or disagree that the election of Barack Obama as US President, being an African-American man, would fundamentally change your perception of the United States?
READ. CODE ONE.

01 Strongly agree
02 Somewhat agree
03 Somewhat disagree
04 Strongly disagree

VOLUNTEERED (DO NOT READ)

05 Depends / Neither agree nor disagree
99   DK/NA



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