The GlobeScan Approach to Issues Management

Issues Navigator

Issues Navigator is a comprehensive research and consulting process that transforms data from disparate sources into a cohesive set of corporate issues. It traces the linkages between causes of broad social phenomena and the underlying change factors that manifest as corporate issues. The Issues Navigator prioritizes an organization's activities, and anticipates emerging trends relevant to the client organization.

GlobeScan's Issues Navigator research model is customized to each client's unique context, ensuring effective outcomes.

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