evidence and ideas. applied


Stakeholder Intelligence and Engagement is GlobeScan’s methodology to help organizations understand, measure and build trust within their stakeholder networks.



GlobeScan’s Stakeholder Intelligence and Engagement process consists of two phases.

The Intelligence phase involves evidence driven analysis, starting with our discovery audit, which draws on a range of sources including GlobeScan’s proprietary contextual research (GlobeScan Radar and the GlobeScan/SustainAbility Survey) through to internal consultations and external stakeholder mapping.

Using tailored techniques that draw on best in class qualitative and quantitative methodologies, GlobeScan then focuses on sharing these outputs with internal teams via customized workshops, webinars and other platforms.

During the Engagement phase, GlobeScan then defines and delivers specific solutions to deepen trust between our clients and their stakeholders.

GlobeScan specializes in the development and application of evidence-led counsel. We combine a rigorous understanding of the global context with a commitment to forging value-creating stakeholder relationships for our clients at the nexus of reputation, brand and sustainability.